Location: South East Coast
Members of the College of Podiatry have chosen April 2019 to be the next Foot Health Month, which will have a focus on promoting ways in which people can keep their feet healthy and get help for the problems they may have.
The survey, in which more than 1,200 members took part, found that 61 per cent voted for April, while the alternative of June was backed by 39 per cent.
Previously, the awareness month had always taken place in June. However, for most, April was seen as the better month as June is the start of the busy summer season for podiatrists, making it harder for practitioners to dedicate time to promotional activities.
It was in response to feedback from members that the summer was a busier time that the vote was conducted.
When April comes around, members were clearly keen to take part and the top two reasons cited for participating were being ‘to promote the value of podiatry’ and ‘to raise awareness of foot health’. These were listed by 84.51 per cent and 81.42 per cent respectively.
The college will be using the results of the survey as guidance when putting together its plans following next year's annual conference. Popular display materials such as bunting and posters will be included as well as digital elements, while members were also keen on having downloadable materials.
Plans for the campaign will be unveiled this month and materials will be distributed from the new year.
While the 2019 campaign may take place earlier and feature some different elements, the primary aim is still to encourage better public understanding of the profession and encourage them to see a Health and Care Professions Council registered podiatrist if they have foot or lower leg problems.
Podiatry Awareness Month is not the only occasion the College has been involved in health campaigns.
Last month, for example, it also marked World Diabetes Day - highlighting the impact this disease can have on foot health - and Scotland's Stop Pressure Ulcer Day.
Written by Angela Newbury
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